Brand Manager - Juicy Couture

Overview:
Founded in 1994 by Pamela Skaist-Levy and Gela Taylor, as a premium designer, marketer and wholesaler of sexy, sophisticated basics for women, Juicy Couture is recognized around the world as a leading contemporary brand of casual lifestyle clothing. The flattering, slender fit of the products, the price points, the exclusive distribution and the loyal celebrity following have all played an important role in shaping the brand. In 2002 Juicy was acquired by Liz Claiborne Inc., creating a unique and exciting partnership. Later that year Juicy launched men's and children's apparel and in 2004 Juicy Couture Accessories and Juicy Beach Swimwear. Also in 2004 Juicy opened it's first retail store in Las Vegas.
Support Fashion Director in managing all efforts for licensed partnerships; Ensure clear, timely and consistent communication between all licensees and Juicy management that supports brand strategy.

Responsibilities:
•Partner with Fashion Director, LCI Licensing partners and Design team to compile design packages at the start of each season; Monitor and assist in development process throughout the season. Coordinate and distribute design direction as set forth by apparel and accessories divisions to Licensees on a timely basis; Follow up on individual category design information requests.
•Liaise between Product Development at the Juicy apparel division, the LCI Accessories division and all outside Design and Product Development teams; Ensure all quality and design standards for licensed products are maintained.
•Act as point person for all product/trim needs from Juicy home office and between licensees; Disseminate product detail information to all licensees.
•Maintain a logo library of all standards and seasonal artwork for design use.
•Responsible for ensuring any apparel and accessory design calendars are adhered to and ensure timely distribution of design information; Maintain line sheets for all divisions.
•Schedule and attend all design meetings between Fashion Director and both NY & LA based design teams in an effort to adhere to design calendar; Coordinate Licensee Forums.
•Ensure consistent execution of brand imaging throughout licensed categories as it pertains to all initiatives from merchandising plan, packaging, labeling, collateral, in-store visual, showrooms, and sales efforts.
•Work with licensees to formulate seasonal marketing plans and ensure execution; Initiate marketing project requests and follow project through to final approval and production.
•Responsible for monitoring retail performance of licensed goods; Provide reporting analysis on retail sales, bookings to plans, door matrix, etc.
•Generate comprehensive Brand Updates monthly; Include top ten seller's list.
•Contribute to the concept and execution of marketing strategies specific to the categories; Monitor marketing budgets; Work with PR firm and Director of Communication in getting optimal placements for licensed goods in editorial.
•Perform other duties as required.

Qualifications:
•Bachelor's Degree
•3+ years related experience; licensing exposure preferred.
•Strong computer skills with proficiency in Excel.
•Excellent product sensibility with an understanding of the Juicy market and customer.
•Fine tuned communication and interpersonal skills.