Assistant Circulation Manager

Assistant Circulation Manager








One of the Nation's largest specialty catalog company of women's apparel, footwear, accessories and specialty gifts seeking Assistant Circulation Manager. This position will develop house and prospecting circulation and promotional plans for catalog mailings that are consistent with corporate cost per name objectives. In addition this individuals will develop and authorize all pre and post merge/purge activity to insure names are mailed with the appropriate marketing promotions and be responsible for fiscal budgeting and production tasks for all house and prospecting mailings.








Responsibilities











Develops, creates, and budgets house and prospecting list circulation plans for all catalog mailings

Prepares related documents, reports, and P&L's that accompany circulation plans

Coordinates credit programs insuring that customer contact strategies are correctly implemented

Acts as key vendor contact for list brokers

Establishes Fiscal plans and budgets

Coordinates all production work for all catalogs with Experian/Direct Tech

Executes all front-end and back-end merge purge processes, making mail/no-mail decisions

Sets up tests and promotions, checks counts, and loads segments

Compiles and runs all budget/actual reports on weekly basis

Analyzes all test segments and reports on promotional efforts

Creates Post Mailing communication to customer service and credit for all catalog promotions








Requirements











Bachelor's degree in Marketing, Business Administration, Statistics, Quantitative Analysis, or related field

5+ years experience in Direct Mail Marketing environment

Strong analytical skills, be a good communicator and well organized

Ability to perform well in a fast paced environment under pressure

Know and understand list segmentation, modeling, merge/purge procedures, customer file layouts, profit and loss statements, forecasting techniques, and appropriate software for data mining and data analysis

Please Reference SM40495

For more positions Smith Hanley has available please visit our website at www.smithhanley.com